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FAQs about Our Clothing & Accessories Summer Sale

Is linen a good fabric choice for summer clothing?

Yes, linen is one of the best fabric choices for summer clothing - it’s breathable, lightweight, and naturally moisture-wicking. Its loose weave keeps air flowing, while quality flax linen from European mills softens with age but stays sturdy. Look after it properly and linen can last for years, giving brilliant cost-per-wear. It’s also surprisingly low-maintenance: just a cool wash, line dry in the shade, and a bit of careful storage. Have a nosey at our linen care guide for the details.

When do summer clothing sales usually start in the UK?

Summer clothing sales in the UK usually kick off in late June or early July. That said, some shops start slashing prices as early as mid-June, especially on spring stock. Bargain-hunting in August? That’s end-of-season clearance time. Our summer sale includes top-notch pieces designed to last - many come with lifetime guarantees or repair options. You’ll find durable gems in our durable women’s clothing and durable men’s clothing collections.

What colours are best for summer outfits?

The best colours for summer outfits are light and airy - think white, pale blue, and soft pastels. These shades reflect sunlight and help keep you cool, especially in natural fabrics like linen or organic cotton. Prefer something darker? Just make sure the fabric breathes well. Earthy tones and faded dyes are also smart picks - they age gracefully and never go out of style. A splash of sunshine yellow never hurt anyone either.

How should I care for quality summer clothing to help it last?

To help your summer clothing last, wash gently, and as little as you can get away with. Stick to cool water, mild detergent, and skip the tumble dryer - air drying in the shade is kinder all round. Stash your linens and cottons in a dry, dark spot once summer’s over to ward off mildew and fading. These small efforts keep breathable fabrics like linen, hemp, and organic cotton going strong. Our Product Care and Repair blog hub is packed with helpful tips.

What are the longest-lasting summer clothing options on sale?

The longest-lasting summer clothing options on sale tend to be made from linen, organic cotton, or hemp. These sturdy, breathable fabrics are built for durability and get comfier with wear. Look for timeless designs, strong stitching, and as little synthetic content as possible. Bonus points for items offering lifetime guarantees or in-house repairs. Even better if they’ve got decent fabric weight and trusted fastenings - they’re the quiet heroes of a long-lived wardrobe. More on that in our guide to how we find the most durable buy-it-for-life products.